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FOR IMMEDIATE RELEASE:
Contact:
Tracy Pawelski
tracy.pawelski@aholdusa.com

GIANT FOOD STORE OPENS NEW LOCATION IN LANCASTER

Lancaster, PA - Giant Food Stores will open the doors to its newest Lancaster location tomorrow, Wednesday, May 7 at 8:00 a.m. Giant's newest store is located at 2074 Fruitville Pike, Manheim Township, in the former Redner's Market location.

"This store has been given a fresh face and is bursting with savings, an expanded selection of products in virtually every department, and new in-store features that will enhance their shopping experience," said Tom Cacciola, store manager. "We appreciate that our customers have been patient while we updated the interior of the store to more closely resemble a modern Giant Food Store."

Giant customers will find plenty of exciting features in the new store that are geared toward providing a more efficient, consumer-friendly shopping experience - all at affordable Giant prices. In addition, key departments such as bakery, deli, meat and seafood are set off with their own look and feel, giving unique identities to the various sections of the store.

Open twenty-four hours daily, the 49,000 square foot Fruitville Pike Giant employs approximately 150 full and part time associates. Focus on Convenience The Fruitville Pike Giant features a 'drugstore within a store' concept offering tips for healthy living, including information about drugs, disease and diet, as well as beauty products, Hallmark cards and a complete section dedicated to Staples brand office supplies. Customers can pick up their favorite movie at the RedBox located in the front of the store.

For customers on the go, EasyScan allows them to utilize 6 self-scanning units to expedite the checkout process. Focus on Natural and Organic The store will also offer an expanded variety of products in the natural and organic categories through a dedicated section, Nature's Promise Marketplace, a full aisle of more than 1,500 frozen, dairy, grocery and special diet selections. Giant features a designated gluten-free product area located within Nature's Promise Marketplace, with a selection of foods available for customers on gluten-free diets due to celiac disease or other health concerns.

In addition, customers can also pick up one of Giant's Healthy Ideas brochures, which focus on a variety of common health topics such as diabetes, food allergies, ear infections and osteoporosis. These brochures feature health tips as well as nutritional information and recipes.

Additional Store Features and Amenities Customers will find many aspects of the new Lancaster store provide a more efficient, consumer-friendly shopping experience. Key departments include:

§ Market Fresh Produce - a comprehensive selection of the freshest fruits and vegetables along with convenient, pre-prepared product to help balance a busy lifestyle. Don't miss our huge assortment of fresh organic produce including our own Nature's Promise brand. Freshness is guaranteed freshness or double your money back.

§ Corner Bakery Shoppe - featuring award-winning cakes and donuts still made the old-fashioned way from scratch, specialty cookies and confections, upscale desserts, real whipped cream desserts, and wedding and special occasion cakes. Don't miss the selection of artisan breads from the renowned LaBrea Bakery.

§ Butcher Shoppe - offering Certified Angus Beef and ready to cook products.

§ The Florist - offering a rose case featuring a full variety of roses everyday along with fresh bouquets.

§ Seafood Market - featuring a vast selection of steaks, filets and shellfish with free steaming while you wait.

§ Market Square Deli - brings the freshest assortment of deli meats including premium quality Boar's Head, an extensive assortment of specialty cheeses, and mouth-watering fried and rotisserie chicken.

Customer Service Area An enhanced Customer Service Area is designed to meet customer needs and offers many services and conveniences, including Western Union transactions, money orders, postage stamps, ATM, lottery tickets and bill payments.

Community Stewardship Giant celebrated the opening of its newest store by providing $1,000 donations to each of the following Lancaster-area organizations in a special presentation on May 6:

§ Manheim Township Fire Rescue

§ Manheim Township Police Department - DARE

§ Manheim School District

§ Water Street Rescue Mission

§ Manheim Township Public Library

"Giant is a strong supporter of local organizations, schools and food banks in our communities," said Denny Hopkins, vice president of advertising and marketing. "We look forward to continuing that tradition and our strong connection to our neighbors in Manheim Township with this new store."

Giant Food Stores, LLC, one of the leading supermarket operations in the U.S., currently operates stores in Pennsylvania, Maryland, Virginia, and West Virginia under the names of Giant Food Stores, Martin's Food Markets and FoodSource. As a company, Giant is proud to work with hundreds of local organizations in the communities it serves and has a long-standing commitment to eradicate hunger and improve the quality of life for children. For more information, visit the company's websites at www.GiantFoodStores.com.

 
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