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FOR IMMEDIATE RELEASE:
Contact:
Denny Hopkins
dhopkins@aholdusa.com

CROSSING FAN FEST

For Immediate Release Joint News Release from: The Crossings Factory Stores The Pocono Mountains Vacation Bureau Protech & Associates For more information, please contact Protech & Associates at 570-646-0898

Giant Food Stores Sponsors Crossings Fan Fest

May 2nd, 2003

Tannersville, PA…GIANT Food Stores, based in Carlisle, PA, has joined forces with The Crossings Factory Stores, to serve as the title sponsor of the first annual “GIANT Food Stores Race Fan Festival at The Crossings”. The Festival will be conducted at The Crossings Factory Stores June 4th – June 7th. The Fan Festival leads up to the June 8th Pocono 500, a NASCAR Winston Cup event. Giant Food Stores is also serving as the sponsor of Pocono’s June 7th Giant Food Stores 200, a 200 mile event for the ARCA RE/MAX series.

The Giant Food Stores Race Fan Festival at The Crossings will run from 10am to 10pm, beginning on Wednesday, June 4th through Saturday, June 7th. The festival feature displays, motorsports merchandise, show cars, entertainment, ¼ midget racing, radio controlled racing, simulators, raffles and prizes, and appearances by racing celebrities. Admission and parking is free. A limited amount of display space is still available for the Fan Festival. Information and space reservations can be secured by contacting Protech & Associates at 570-646-0898.

“The Pocono 500 brings thousands of visitors to the Pocono Mountains that have never been here before,” commented Crossings Mall Manger, Ed Niewinski. “We want to make these visitors feel at home and make their visit special. The Giant Food Stores Race Fan Festival at The Crossings will do just that and allow us to showcase what a wonderful place The Crossings and the entire Pocono Mountains are to visit. We hope that these visitors will come back for future races or for a great vacation,” Niewinski concluded.

GIANT Food Stores, LLC employs more than 19,000 associates and currently operates 113 stores in four states. The chain operates under the name GIANT Food Stores throughout Pennsylvania and under the name MARTIN’S Food Markets in Maryland, Virginia, West Virginia and Pennsylvania.

GIANT Food Stores, LLC was founded in 1923 and is one of the oldest employers in central Pennsylvania. GIANT has a proud tradition of giving back to the communities in which it operates. In 2002 the organization donated more the $10,400,000 to charities involved in fighting hunger, children’s hospitals and numerous community programs.

The Crossing Factory Stores, recently named one of the top factory store centers in North America for the fifth straight year, is home to over 100 Big Name/Small Price Factory Stores. The Crossing is located approximately 15 minutes from Pocono Raceway, at Exit 299 off I-80, the Tannersville exit.

 
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